Alex Farnum

Art Direction
Layout Design
Production
Background

Alex Farnum is a commercial photographer represented by DSREPS. This portfolio book contains a large body of personal and commercial work.


Approach

The layout began with a compilation of images from Alex's portfolio of commercial and personal work. Because the work was so broad the images were sequenced based on pacing, mood, and narrative. Then chapters were introduced based on the feelings emoted by the subject matter. From the interior design the cover was developed.

Alex Farnum

Art Direction
Layout Design
Production
Background

Alex Farnum is a commercial photographer represented by DSREPS. This portfolio book contains a large body of personal and commercial work.

Approach

The layout began with a compilation of images from Alex's portfolio of commercial and personal work. Because the work was so broad the images were sequenced based on pacing, mood, and narrative. Then chapters were introduced based on the feelings emoted by the subject matter. From the interior design the cover was developed.